After successfully completing a new, user-friendly Smile Brands’ corporate website, the client requested we review their dentist franchisee websites. Though visually appealing, developed in Flash, the franchisee sites lacked in organization and quick call-to-action. Franchisees needed a more functional site providing easy access to important information to increase customer conversions. I assisted in the recommendation for a homepage refresh, which quickly led to an entire site overhaul. Ultimately, we developed…

As an independently owned clothing boutique with an established clientele and brick and mortar shop, FLOW wanted to enhance their online presence. I spearheaded and implemented the creation, design and development of an ecommerce website infusing the brand’s unique style and identity. In addition to just the ecommerce, our goal was to create a hip, streetwear experience for FLOW’s young, in-the-know audience. FLOW’s online marketing has since developed into a…

SurePayroll is a leading provider of online payroll who needed an online product demonstration that served as both an educational and sales tool. To support these needs, I created rich media animations with voice-over, product demos and testimonial videos by the company’s CEO, customer service team and current clients. An interactive Flash video platform was created to dynamically deliver this content. Through the platform potential customers could customize their demo,…

CNBC Fast Money contributors Jon ‘Dr J’ Najarian and Guy Adami hired us to market their online trading application and compete against heavy, well-known competitors like E*Trade and Ameritrade. To break through the clutter, engage prospects and educate, I created a cinematic, high-energy motion graphics video. The video supported their “Monster” brand, positioning their tool as the app “hero” while dynamically calling-out benefits. The powerful video closed with a “purchase…